/* SalesUp — shared editorial and interface design system. */
@font-face{font-family:Inter;src:url('/fonts/inter-latin-ext.woff2') format('woff2');font-style:normal;font-weight:400 700;font-display:swap;unicode-range:U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+0304,U+0308,U+0329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF}
@font-face{font-family:Inter;src:url('/fonts/inter-latin.woff2') format('woff2');font-style:normal;font-weight:400 700;font-display:swap;unicode-range:U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD}
:root{--ink:#172e39;--body:#3e4a50;--muted:#697277;--orange:#c24b1f;--orange-hover:#a93c13;--line:#dfe4e6;--soft:#f5f7f8;--green:#137d43;--page:1360px;--radius:6px;color-scheme:light;font-family:Inter,Arial,sans-serif;color:var(--body);background:#fff;font-synthesis:none}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:112px}body{margin:0;font-size:1rem;line-height:1.75}img,svg{vertical-align:middle}img{max-width:100%;height:auto}a{color:inherit;text-decoration:none}button,input,textarea,select{font:inherit}button{cursor:pointer}button:disabled{cursor:wait;opacity:.7}a,button,input,textarea,select,summary{-webkit-tap-highlight-color:transparent;touch-action:manipulation}a:focus-visible,button:focus-visible,input:focus-visible,textarea:focus-visible,select:focus-visible,summary:focus-visible,[tabindex]:focus-visible{outline:3px solid var(--orange);outline-offset:4px}::selection{background:#ffe2d5;color:var(--ink)}[hidden]{display:none!important}h1,h2,h3,p,figure,blockquote{margin:0}h1,h2,h3{color:var(--ink);font-weight:550;line-height:1.2;letter-spacing:-.04em;overflow-wrap:break-word}h1{font-size:clamp(2.5rem,4.8vw,4rem)}h2{font-size:clamp(1.8rem,3.25vw,2.7rem)}h3{font-size:1.25rem;letter-spacing:-.025em;line-height:1.4}p+p{margin-top:1rem}p{overflow-wrap:break-word}em{font-style:normal;color:var(--orange)}strong,b{font-weight:600}ul,ol{margin:0;padding:0}svg{width:22px;height:22px;flex:none;stroke:currentColor;stroke-width:1.65;stroke-linecap:round;stroke-linejoin:round}.container{width:calc(100% - 96px);max-width:var(--page);margin-inline:auto}.eyebrow{font-size:.8125rem;font-weight:550;line-height:1.55;letter-spacing:.055em;color:var(--orange);margin-bottom:20px}.lead{font-size:1.125rem;line-height:1.8;color:var(--body);max-width:680px}.small{font-size:.8125rem;line-height:1.65}.muted{color:var(--muted)}.skip-link{position:fixed;top:-100px;left:16px;z-index:100;background:#fff;padding:12px 20px}.skip-link:focus{top:10px}
/* Navigation */
.site-header{position:sticky;top:0;z-index:30;background:#fffffff7;border-bottom:1px solid var(--line)}.nav-wrap{min-height:96px;display:flex;align-items:center;justify-content:space-between;gap:40px}.brand{display:inline-flex;align-items:center;flex:none}.brand img{width:174px;height:auto}.site-header nav{display:flex;align-items:center;gap:36px;font-size:.875rem;font-weight:500;color:var(--ink)}.site-header nav>a{padding:16px 0;position:relative}.site-header nav>a:not(.nav-contact):after{content:'';position:absolute;bottom:7px;left:0;width:100%;height:2px;background:var(--orange);transform:scaleX(0);transform-origin:left;transition:transform .2s ease}.site-header nav>a:hover:after,.site-header nav>a[aria-current]:after{transform:scaleX(1)}.site-header nav>a:hover,.site-header nav>a[aria-current]{color:var(--orange)}.site-header nav>.nav-contact{display:flex;align-items:center;justify-content:center;gap:30px;padding:11px 18px;margin-left:8px;border:1px solid var(--line);border-radius:5px;transition:border-color .2s,background .2s}.site-header nav>.nav-contact:hover{border-color:var(--orange);background:#fff9f5}.nav-contact svg{width:19px;height:19px}.menu-toggle{display:none;align-items:center;gap:12px;min-height:44px;color:var(--ink);background:#fff;border:1px solid var(--line);padding:8px 12px;border-radius:5px;font-size:.875rem}.menu-close-icon{display:none}.menu-toggle[aria-expanded=true] .menu-open-icon{display:none}.menu-toggle[aria-expanded=true] .menu-close-icon{display:block}.breadcrumb{display:flex;align-items:center;gap:12px;flex-wrap:wrap;font-size:.8125rem;line-height:1.6;color:var(--muted);margin-bottom:28px}.breadcrumb a{color:var(--ink)}.breadcrumb a:hover{text-decoration:underline;text-underline-offset:4px}.breadcrumb>span[aria-current]{color:var(--orange)}
/* Buttons and text links */
.actions{display:flex;align-items:center;gap:25px;flex-wrap:wrap;margin-top:30px}.button{display:inline-flex;align-items:center;justify-content:space-between;gap:28px;min-height:54px;padding:15px 22px;background:var(--orange);color:#fff;border:1px solid var(--orange);border-radius:5px;font-size:.875rem;font-weight:550;line-height:1.5;position:relative;overflow:hidden;transition:background .18s,border-color .18s;text-align:left}.button svg{width:19px;height:19px;transition:transform .2s}.button:hover{background:var(--orange-hover);border-color:var(--orange-hover)}.button:hover svg{transform:translateX(3px)}.button.secondary{color:var(--ink);border-color:#cbd3d7;background:#fff}.button.secondary:hover{color:var(--orange);border-color:var(--orange);background:#fff9f5}.text-link{display:inline-flex;align-items:center;gap:12px;padding:7px 0;border:0;background:none;font-size:.875rem;font-weight:550;color:var(--ink);line-height:1.6;text-decoration:underline;text-decoration-color:#b7c0c4;text-underline-offset:6px}.text-link:hover{color:var(--orange);text-decoration-color:var(--orange)}.text-link svg{width:18px;height:18px}
/* Home */
.hero{display:grid;grid-template-columns:1.15fr .85fr;gap:44px 70px;align-items:end;padding-block:64px 48px}.hero h1{font-size:clamp(2.8rem,5.1vw,4.5rem);line-height:1.13;font-weight:550;letter-spacing:-.052em}.hero .eyebrow{font-size:.875rem;letter-spacing:.015em;margin-bottom:22px}.hero-intro{max-width:420px;padding-bottom:5px;justify-self:end}.hero .lead{font-size:1.0625rem;line-height:1.8}.hero .actions{margin-top:26px;gap:23px}.hero-image{grid-column:1/-1;min-width:0}.hero-image>img{display:block;width:100%;aspect-ratio:2.78;object-fit:cover;object-position:center 56%;border-radius:6px}.hero-image figcaption{display:flex;align-items:center;justify-content:space-between;gap:20px;padding-top:16px;font-size:.8125rem;line-height:1.6;color:var(--muted)}.hero-image figcaption a{display:flex;align-items:center;gap:10px;flex:none;color:var(--ink);font-weight:500}.hero-image figcaption a:hover{color:var(--orange)}.hero-image figcaption svg{width:17px;height:17px}.section{padding-block:84px}.no-top{padding-top:0}.section-heading{display:flex;justify-content:space-between;align-items:end;gap:70px;margin-bottom:40px}.section-heading>div{max-width:670px}.section-heading>p{max-width:375px;color:var(--muted);font-size:1rem}.section-heading .eyebrow{margin-bottom:18px}.section-heading>.text-link{flex:none;margin-bottom:4px}.service-list{display:grid;grid-template-columns:1fr 1fr;column-gap:56px}.service-row{display:flex;align-items:start;gap:20px;min-width:0;padding:30px 0;border-top:1px solid var(--line)}.service-row:nth-last-child(-n+2){border-bottom:1px solid var(--line)}.service-icon{color:var(--orange);width:28px;flex:none;margin-top:3px}.service-icon svg{width:24px;height:24px}.service-row>div{min-width:0;flex:1}.service-row h3{font-size:1.125rem;font-weight:550;letter-spacing:-.025em;line-height:1.45}.service-row p{font-size:.9375rem;color:var(--muted);line-height:1.65;margin-top:9px;max-width:420px}.service-arrow{width:19px;height:19px;margin-top:5px;color:var(--muted);transition:color .2s,transform .2s}.service-row:hover h3{color:var(--orange)}.service-row:hover .service-arrow{color:var(--orange);transform:translate(2px,-2px)}.soft-section{background:var(--soft)}.work-grid{display:grid;grid-template-columns:1fr 1fr;gap:38px}.home-page .work-grid{display:block}.work-card{display:grid;grid-template-columns:70px 1fr 34px;align-items:start;gap:28px;padding:36px 0;border-top:1px solid #d5dde1}.work-card:last-child{border-bottom:1px solid #d5dde1}.work-index{font-size:.8125rem;color:var(--muted);padding-top:3px}.work-card>div{display:grid;grid-template-columns:1fr 1fr;column-gap:65px;align-items:start}.work-card .eyebrow{grid-column:1/-1;margin-bottom:13px;color:var(--muted);font-size:.75rem}.work-card h3{font-size:clamp(1.5rem,2.5vw,2rem);font-weight:550;line-height:1.3}.work-card p{font-size:1rem;line-height:1.7;color:var(--body);max-width:450px}.work-arrow{width:23px;height:23px;color:var(--orange);margin-top:27px;transition:transform .2s}.work-card:hover h3{color:var(--orange)}.work-card:hover .work-arrow{transform:translate(3px,-3px)}.approach{display:grid;grid-template-columns:1fr 1fr;gap:90px}.approach .text-link{margin-top:24px}.approach h2{max-width:470px}.cta-section{border-top:1px solid var(--line);padding-block:60px;display:flex;align-items:center;justify-content:space-between;gap:55px}.cta-section h2{font-size:clamp(1.8rem,3.3vw,2.75rem);max-width:760px}.cta-section .button{flex:none;min-width:170px}
/* Interior pages */
.page-intro{padding-block:66px 58px}.page-intro h1{max-width:880px;line-height:1.15}.page-intro .lead{margin-top:27px;max-width:760px}.detail-layout{display:grid;grid-template-columns:.8fr 1.45fr;gap:105px;align-items:start}.detail-layout aside{position:sticky;top:128px}.detail-layout aside h2{font-size:1.4rem;line-height:1.4;letter-spacing:-.025em}.detail-layout aside p{color:var(--muted);margin-block:22px 26px;line-height:1.8}.detail-content>section+section{margin-top:46px}.detail-content h2{font-size:1.5rem;margin-bottom:20px;letter-spacing:-.03em}.clean-list{list-style:none}.clean-list li{position:relative;padding:15px 0 15px 22px;border-bottom:1px solid var(--line);color:var(--body)}.clean-list li:before{content:'';width:4px;height:4px;position:absolute;left:1px;top:28px;background:var(--orange);border-radius:50%}.steps{list-style:none}.steps li{display:flex;gap:25px;padding:19px 0;border-bottom:1px solid var(--line)}.steps span{color:var(--orange);font-size:.8125rem;font-weight:550;padding-top:2px}.steps p{color:var(--body)}.note{font-size:.875rem;color:var(--muted);border-left:2px solid #d5dde1;padding-left:20px;margin-top:28px;line-height:1.8}.example-link{display:flex;align-items:center;justify-content:space-between;gap:36px;padding:30px 34px;border:1px solid var(--line);border-radius:var(--radius)}.example-link h2{font-size:1.4rem;letter-spacing:-.025em}.example-link p:not(.eyebrow){font-size:.9375rem;line-height:1.7;color:var(--muted);margin-top:12px}.example-link .eyebrow{margin-bottom:12px}.example-link .button{flex:none}.project-details article{padding-block:40px 55px;border-top:1px solid var(--line);scroll-margin-top:120px}.project-details h2{margin-bottom:32px}.project-columns{display:grid;grid-template-columns:1fr 1fr;gap:95px}.project-columns>p{font-size:1.125rem;color:var(--body)}.project-columns h3{font-size:1rem;margin-bottom:9px}.brand-grid{display:grid;grid-template-columns:repeat(4,1fr);column-gap:34px;margin-top:44px}.brand-grid span{display:flex;align-items:center;padding:25px 0;font-weight:550;font-size:1.125rem;border-bottom:1px solid #d5dde1;letter-spacing:-.035em;color:var(--ink)}.about-body>div:first-child{max-width:800px}.about-body h2{font-size:1.7rem;margin-bottom:22px}.about-body p{color:var(--body)}.mission-grid{display:grid;grid-template-columns:1fr 1fr;gap:74px;margin-top:60px;padding-top:45px;border-top:1px solid var(--line)}.mission-grid .eyebrow{color:var(--orange)}.process-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:34px;list-style:none;margin-top:45px}.process-grid span{color:var(--orange);font-size:.8125rem}.process-grid h3{margin-block:20px 14px;font-size:1.125rem}.process-grid p{font-size:.9375rem;line-height:1.75;color:var(--muted)}.about-intro{display:grid;grid-template-columns:1.25fr .75fr;gap:80px;align-items:center;padding-block:66px 64px}.about-intro .page-intro{padding:0;width:100%;max-width:none}.about-intro h1{font-size:clamp(2.5rem,4vw,3.8rem)}.about-photo{margin:0}.about-photo img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:6px}.about-photo figcaption{padding-top:13px;font-size:.75rem;line-height:1.6;color:var(--muted)}
/* Report and disclosures */
.report-section{padding-block:0 68px}.report-section h2{margin-bottom:22px}.report-section h3{margin-block:28px 18px}.report-section .badge{margin-bottom:20px}.badge{display:inline-block;font-size:.75rem;line-height:1.5;font-weight:500;padding:5px 9px;color:var(--orange);border:1px solid #edcdbf;border-radius:4px;background:#fffaf7}.report-plan{display:grid;grid-template-columns:repeat(3,1fr);gap:34px;margin-block:36px 46px}.report-plan h3{margin-block:0 14px}.report-plan p{font-size:.9375rem;color:var(--muted)}.table-scroll{max-width:100%;overflow-x:auto;margin-top:24px}table{width:100%;border-collapse:collapse;font-size:.875rem;min-width:560px;color:var(--body)}th,td{text-align:left;padding:16px 20px;border-bottom:1px solid var(--line)}thead th{background:var(--soft);font-weight:550;color:var(--ink);white-space:nowrap}tbody th{font-weight:450}td{font-variant-numeric:tabular-nums;white-space:nowrap}details{border-bottom:1px solid var(--line)}summary{cursor:pointer;list-style:none;padding:23px 36px 23px 0;position:relative;font-size:1rem;font-weight:500;color:var(--ink)}summary::-webkit-details-marker{display:none}summary:after{content:'';width:8px;height:8px;border-right:1.5px solid var(--ink);border-bottom:1.5px solid var(--ink);transform:rotate(45deg);position:absolute;right:5px;top:28px;transition:transform .18s}details[open]>summary:after{transform:rotate(225deg);top:32px}details>p{color:var(--muted);padding-bottom:24px;max-width:800px}details .table-scroll{margin-bottom:22px}blockquote{margin-top:25px;border-top:1px solid #d5dde1;padding-top:28px}blockquote p{font-size:1.125rem;line-height:1.85}blockquote footer{font-size:.8125rem;color:var(--muted);margin-top:22px}.sample-chart{margin-top:28px}.chart-controls{display:flex;gap:10px;flex-wrap:wrap;margin-bottom:20px}.chart-controls button{border:1px solid #cbd3d7;background:#fff;border-radius:5px;padding:10px 16px;color:var(--ink);font-size:.875rem}.chart-controls button[aria-pressed=true]{background:var(--ink);border-color:var(--ink);color:#fff}#chart-summary{font-size:.875rem;color:var(--muted)}.report-chart{width:100%;height:auto;max-width:700px;display:block;margin:25px 0 10px;stroke:none}.chart-grid path{stroke:var(--line);stroke-width:1;fill:none}.chart-labels text{fill:var(--muted);font-family:Inter,Arial,sans-serif;font-size:14px;stroke:none}#chart-line{stroke:var(--orange);stroke-width:3;fill:none}.faq{max-width:860px}.faq h2{margin-bottom:26px}.photo-credits{max-width:900px}.photo-credit{padding:25px 0;border-top:1px solid var(--line)}.photo-credit h2{font-size:1.125rem;margin-bottom:12px}.photo-credit p{font-size:.875rem;color:var(--muted)}.photo-credit a{text-decoration:underline;text-underline-offset:4px;color:var(--ink)}
/* Contact */
.contact-layout{display:grid;grid-template-columns:.75fr 1.25fr;gap:96px}.contact-layout h2{font-size:1.4rem;letter-spacing:-.025em;margin-bottom:30px}.contact-methods{display:flex;flex-direction:column;align-items:stretch;gap:0;margin-bottom:32px}.contact-methods>a{display:grid;grid-template-columns:26px 1fr;column-gap:15px;padding:19px 0;border-bottom:1px solid var(--line);align-items:center}.contact-methods>a>.icon{grid-row:1/3;color:var(--orange);width:22px;height:22px}.contact-methods>a>span{display:block;font-size:.8125rem;line-height:1.6;color:var(--muted);margin-bottom:3px;grid-column:2}.contact-methods>a>strong{font-size:.9375rem;font-weight:500;grid-column:2;overflow-wrap:anywhere}.contact-methods a:hover{color:var(--orange)}.contact-methods>a.whatsapp-link{display:flex;padding-block:23px}.contact-methods>.whatsapp-link strong{font-size:.9375rem}.whatsapp-link{display:inline-flex;align-items:center;gap:12px;color:var(--green);font-size:.875rem;font-weight:550}.whatsapp-link svg,.whatsapp-float svg{stroke:none;width:25px;height:25px}.contact-form{min-width:0;position:relative;padding:32px;border:1px solid var(--line);border-radius:6px}.contact-form label{display:block;font-size:.875rem;font-weight:500;color:var(--ink);margin-bottom:22px}.field-grid{display:grid;grid-template-columns:1fr 1fr;gap:0 20px}.optional{font-size:.75rem;font-weight:400;color:var(--muted)}input,textarea,select{display:block;width:100%;min-height:49px;background:#fff;border:1px solid #cbd3d7;border-radius:5px;color:var(--ink);font-size:1rem;line-height:1.5;padding:12px 13px;margin-top:9px;transition:border-color .18s}input:hover,textarea:hover,select:hover{border-color:#82959f}textarea{resize:vertical}input::placeholder,textarea::placeholder{color:#7b858a;font-size:.875rem}.contact-form .honeypot{position:absolute;left:-10000px;width:1px;height:1px;overflow:hidden}#form-submit{margin-top:20px}#form-status{margin-top:18px;font-size:.875rem}#form-status:empty{display:none}#form-result{margin-top:24px;padding:24px;background:var(--soft);border-radius:5px}#form-result p{font-size:.875rem}#form-result .actions{gap:18px;margin-top:20px}#request-text{font-size:.8125rem;margin-top:22px}.is-preparing .paper-plane{animation:send-plane .65s ease-in both}@keyframes send-plane{to{transform:translate(44px,-35px);opacity:0}}
/* QR service: genuine device photography, working menu within the screen. */
.qr-showcase{padding-block:60px;background:var(--soft);border-block:1px solid var(--line)}.qr-layout{display:grid;grid-template-columns:1.1fr 1fr;align-items:center;gap:92px}.qr-layout .lead{margin-top:24px}.qr-code-block{display:flex;align-items:center;gap:20px;margin-block:34px 24px}.qr-code-block img{width:118px;height:118px;background:#fff;border:1px solid var(--line);border-radius:5px}.qr-code-block strong{font-size:.875rem}.qr-code-block p{font-size:.8125rem;line-height:1.6;color:var(--muted);margin-top:6px}.qr-code-block .text-link{font-size:.8125rem;margin-top:8px}.phone-stage{display:flex;align-items:center;flex-direction:column;gap:22px;min-width:0}.iphone-preview{width:min(100%,341px);aspect-ratio:341/710;border-radius:18%/8.7%;overflow:hidden;position:relative;background:#e9a67e;box-shadow:0 20px 40px #172e391a}.iphone-hardware{position:absolute;left:-70.674487%;top:-6.760563%;width:179.472141%;height:107.042254%;max-width:none;object-fit:fill}.iphone-display{position:absolute;left:3.519062%;top:1.690141%;width:92.375367%;height:96.619718%;border-radius:16%/7.3%;overflow:hidden;background:#fff;z-index:1}.iphone-display iframe{width:100%;height:100%;border:0;display:block}
/* Footer */
.site-footer{border-top:1px solid var(--line);padding-block:40px 25px;background:#fff}.footer-top{display:flex;align-items:center;justify-content:space-between;gap:35px;font-size:.875rem}.footer-top .brand img{width:145px}.footer-top p{color:var(--muted)}.footer-top>a:last-child{color:var(--ink)}.footer-top>a:last-child:hover{color:var(--orange)}.footer-bottom{display:flex;justify-content:space-between;align-items:center;gap:24px;margin-top:34px;font-size:.75rem;color:var(--muted)}.footer-bottom>div{display:flex;gap:24px}.footer-bottom a:hover{color:var(--ink)}.whatsapp-float{position:fixed;right:24px;bottom:24px;z-index:35;display:flex;align-items:center;justify-content:center;padding:15px;width:54px;height:54px;color:#fff;background:var(--green);border:1px solid #ffffff88;border-radius:50%;box-shadow:0 3px 12px #172e391a}.whatsapp-float:hover{background:#0c6e37}.whatsapp-float span{position:absolute;right:65px;pointer-events:none;font-size:.8125rem;line-height:1.5;color:var(--green);background:#fff;padding:7px 11px;border:1px solid var(--line);border-radius:5px;opacity:0;transition:opacity .15s}.whatsapp-float:hover span,.whatsapp-float:focus-visible span{opacity:1}
@media(max-width:1100px){.container{width:calc(100% - 64px)}.hero{gap:38px 45px;padding-top:50px}.hero h1{font-size:clamp(2.8rem,5.5vw,3.8rem)}.hero-intro{max-width:360px}.hero .actions{gap:18px}.hero .button{gap:18px;padding-inline:18px}.section{padding-block:68px}.no-top{padding-top:0}.section-heading{gap:45px}.section-heading>p{max-width:320px}.service-list{column-gap:38px}.service-row{gap:17px}.work-card>div{column-gap:38px}.approach{gap:55px}.detail-layout{gap:60px}.contact-layout{gap:45px;grid-template-columns:.8fr 1.2fr}.contact-form{padding:26px}.brand-grid{grid-template-columns:repeat(3,1fr)}.qr-layout{gap:45px}.example-link{gap:24px;padding:27px}.example-link .button{max-width:230px}.about-intro{gap:45px}.footer-top{gap:25px}.footer-top p{max-width:230px}.process-grid{gap:25px}}
@media(max-width:800px){.container{width:calc(100% - 48px)}.nav-wrap{min-height:82px;gap:25px}.brand img{width:151px}.site-header nav{gap:23px;font-size:.8125rem}.site-header nav>.nav-contact{gap:20px;padding-inline:12px}.hero{gap:32px;grid-template-columns:1fr 1fr}.hero h1{font-size:2.9rem}.hero .lead{font-size:1rem}.hero .actions{align-items:start;flex-direction:column;gap:9px}.hero-image>img{aspect-ratio:2.2}.service-row{gap:13px}.service-icon{width:25px}.service-row h3{font-size:1.0625rem}.service-row p{font-size:.875rem}.work-card{grid-template-columns:40px 1fr 24px;gap:20px}.work-card>div{column-gap:30px}.work-card p{font-size:.9375rem}.detail-layout{gap:40px}.contact-layout{grid-template-columns:1fr;gap:40px}.contact-layout>div{display:grid;grid-template-columns:1fr 1fr;column-gap:30px;align-items:start}.contact-layout>div h2{grid-column:1/-1;margin-bottom:15px}.contact-layout>div .contact-methods{margin:0}.contact-layout>div>p{margin-top:17px}.contact-form{padding:32px}.process-grid{grid-template-columns:1fr 1fr;gap:34px}.about-intro{gap:32px}.about-intro h1{font-size:2.8rem}.about-intro .lead{font-size:1rem}.qr-layout{gap:28px}.qr-layout h2{font-size:2rem}.qr-layout .lead{font-size:1rem}.qr-code-block{gap:12px}.qr-code-block img{width:100px;height:100px}.footer-top{flex-wrap:wrap}.footer-top p{max-width:none;flex:1;text-align:right}.footer-top>a:last-child{margin-left:auto}}
@media(max-width:680px){html{scroll-padding-top:96px}.container{width:calc(100% - 40px)}.nav-wrap{min-height:78px;gap:18px}.brand img{width:143px}.menu-toggle{display:flex}.site-header nav{display:none;position:absolute;top:100%;left:0;right:0;padding:12px 22px 24px;background:#fff;border-bottom:1px solid var(--line);box-shadow:0 12px 24px #172e3908;font-size:.9375rem;gap:0}.site-header nav.is-open{display:flex;flex-direction:column;align-items:stretch}.site-header nav>a{padding:15px 0}.site-header nav>a:not(.nav-contact):after{bottom:7px;width:24px}.site-header nav>.nav-contact{margin:15px 0 0;padding:12px 15px;justify-content:space-between}.hero{grid-template-columns:1fr;padding-block:38px 34px;gap:24px}.hero h1{font-size:clamp(2.7rem,8.9vw,3.4rem);line-height:1.14;letter-spacing:-.055em}.hero .eyebrow{font-size:.8125rem;margin-bottom:18px}.hero-intro{max-width:none;justify-self:start;padding:0}.hero .lead{max-width:560px;font-size:1rem;line-height:1.8}.hero .actions{margin-top:22px;flex-direction:row;align-items:center;gap:22px}.hero-image{margin-top:6px}.hero-image>img{aspect-ratio:1.55;object-position:52% 59%}.hero-image figcaption{align-items:start;gap:8px;flex-direction:column;padding-top:13px;font-size:.75rem}.hero-image figcaption a{font-size:.8125rem}.section{padding-block:52px}.no-top{padding-top:0}.section-heading{display:block;margin-bottom:28px}.section-heading>p{max-width:none;margin-top:20px}.section-heading>.text-link{margin-top:17px}.section-heading .eyebrow{margin-bottom:15px}.service-list{grid-template-columns:1fr}.service-row{padding-block:25px;gap:17px}.service-row:nth-last-child(2){border-bottom:0}.service-row h3{font-size:1.125rem}.service-row p{font-size:.9375rem;margin-top:7px}.service-icon{margin-top:4px;width:27px}.service-icon svg{width:23px;height:23px}.work-grid{grid-template-columns:1fr;gap:24px}.work-card{padding-block:28px;grid-template-columns:28px 1fr 22px;gap:15px}.work-card>div{display:block}.work-card .eyebrow{display:block;margin-bottom:12px}.work-card h3{font-size:1.6rem;margin-bottom:15px}.work-card p{font-size:.9375rem}.work-arrow{margin-top:3px;width:20px;height:20px}.work-index{padding-top:1px}.approach{grid-template-columns:1fr;gap:27px}.approach .lead{font-size:1.0625rem}.approach .text-link{margin-top:19px}.cta-section{align-items:start;flex-direction:column;gap:27px;padding-block:40px}.cta-section h2{font-size:2rem}.cta-section .button{min-width:165px}.page-intro{padding-block:40px 40px}.page-intro h1{font-size:clamp(2.2rem,7.3vw,3rem);line-height:1.18}.page-intro .lead{font-size:1rem;margin-top:22px}.page-intro .eyebrow{margin-bottom:20px}.breadcrumb{margin-bottom:22px;font-size:.75rem;gap:9px}.detail-layout{grid-template-columns:1fr;gap:35px}.detail-layout aside{position:static;padding-bottom:30px;border-bottom:1px solid var(--line)}.detail-layout aside h2{font-size:1.4rem}.detail-layout aside p{margin-block:18px 23px}.detail-content h2{font-size:1.4rem}.detail-content>section+section{margin-top:36px}.example-link{padding:25px;flex-direction:column;align-items:start;gap:24px}.example-link h2{font-size:1.3rem;line-height:1.4}.example-link .button{max-width:none}.project-details article{padding-block:30px 38px}.project-details h2{margin-bottom:24px}.project-columns{grid-template-columns:1fr;gap:26px}.project-columns>p{font-size:1rem}.brand-grid{grid-template-columns:1fr 1fr;column-gap:24px;margin-top:30px}.brand-grid span{font-size:1rem;padding-block:22px}.report-section{padding-bottom:50px}.report-plan{grid-template-columns:1fr;gap:24px;margin-block:28px 35px}.report-plan>div{border-top:1px solid var(--line);padding-top:24px}.report-plan h3{margin-block:0 13px}th,td{padding:14px 16px}.mission-grid{grid-template-columns:1fr;gap:33px;margin-top:42px;padding-top:35px}.about-body h2{font-size:1.5rem}.about-intro{grid-template-columns:1fr;padding-block:40px;gap:28px}.about-intro h1{font-size:clamp(2.2rem,7.3vw,3rem)}.about-photo img{aspect-ratio:1.3;object-position:center 55%}.about-photo figcaption{padding-top:10px}.process-grid{margin-top:32px;gap:32px 25px}.process-grid h3{margin-top:14px}.contact-layout{gap:35px}.contact-layout>div{display:block}.contact-methods{margin-bottom:25px!important}.contact-layout h2{font-size:1.35rem}.contact-form{padding:25px 22px}.field-grid{grid-template-columns:1fr;gap:0}.contact-form label{margin-bottom:20px}#form-result{padding:20px}.qr-showcase{padding-block:40px}.qr-layout{grid-template-columns:1fr;gap:38px}.qr-layout .lead{margin-top:20px}.qr-code-block{gap:18px;margin-block:27px 20px}.qr-code-block img{width:115px;height:115px}.phone-stage{padding-inline:12px}.phone-stage>.small{text-align:center}.iphone-preview{width:min(100%,341px)}.site-footer{padding-block:33px 27px}.footer-top{flex-direction:column;align-items:start;gap:21px}.footer-top p{flex:none;text-align:left}.footer-top>a:last-child{margin:0}.footer-top .brand img{width:138px}.footer-bottom{align-items:start;flex-direction:column;gap:14px;padding-right:56px;margin-top:29px}.footer-bottom>div{flex-wrap:wrap;gap:14px 22px}.whatsapp-float{right:16px;bottom:18px;width:52px;height:52px}.faq h2{margin-bottom:20px}}
@media(max-width:370px){.container{width:calc(100% - 32px)}.hero h1{font-size:2.5rem}.hero .actions{align-items:start;flex-direction:column;gap:12px}.contact-form{padding:22px 18px}.service-row{gap:13px}.brand-grid span{font-size:.9375rem}.process-grid{grid-template-columns:1fr}.work-card{grid-template-columns:1fr 22px}.work-index{display:none}.qr-code-block{gap:12px}.qr-code-block img{width:95px;height:95px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation:none!important;transition:none!important}}
/* Selected work uses each brand's source product photography. */
.work-card{grid-template-columns:190px 1fr 30px;gap:38px;align-items:center}.work-photo{display:block;overflow:hidden;border:1px solid var(--line);border-radius:5px;background:#fff}.work-photo img{display:block;width:100%;height:auto;aspect-ratio:1.45;object-fit:contain}.work-card>div{display:block;max-width:760px}.work-card h3{margin-bottom:14px}.work-card .eyebrow{display:block;margin-bottom:12px}.work-card p{max-width:650px}.work-card .work-arrow{margin-top:0}
@media(max-width:800px){.work-card{grid-template-columns:145px 1fr 24px;gap:25px}.work-card p{font-size:.9375rem}}
@media(max-width:680px){.work-card{grid-template-columns:98px 1fr 18px;gap:15px;align-items:start}.work-photo img{aspect-ratio:1;object-fit:contain}.work-card h3{font-size:1.3rem;line-height:1.35;margin-bottom:12px}.work-card .eyebrow{font-size:.75rem;margin-bottom:9px}.work-card p{font-size:.875rem}.work-card .work-arrow{width:18px;height:18px;margin-top:2px}}
@media(max-width:370px){.work-card{grid-template-columns:80px 1fr;gap:15px}.work-card .work-arrow{display:none}}

.project-menu-link{margin-top:22px}
/* Knowledge and working-method components shared by all pages. */
.hero-image>img{aspect-ratio:2.6;object-position:50% 43%}.guide-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:34px}.guide-card{display:flex;flex-direction:column;min-width:0;padding:28px 0;border-top:1px solid var(--line)}.guide-meta{display:flex;justify-content:space-between;align-items:center;flex-wrap:wrap;gap:10px;font-size:.8125rem;color:var(--muted);line-height:1.6;margin-bottom:22px}.guide-meta>span:first-child{color:var(--orange);font-weight:500}.guide-card h3{font-size:1.4rem;line-height:1.4;letter-spacing:-.03em;margin-bottom:17px}.guide-card h3 a:hover{color:var(--orange)}.guide-card>p{font-size:1rem;line-height:1.8;color:var(--muted);margin-bottom:25px}.guide-card>.text-link{margin-top:auto;align-self:start}.work-method{padding:30px;border:1px solid var(--line);background:#fff;border-radius:6px;min-width:0;box-shadow:0 15px 45px #172e3906}.method-top{display:flex;align-items:center;justify-content:space-between;gap:20px;border-bottom:1px solid var(--line);padding-bottom:24px;margin-bottom:29px}.method-top img{width:125px;height:auto}.method-top span{max-width:120px;font-size:.75rem;line-height:1.6;color:var(--muted);text-align:right}.work-method h2{font-size:1.75rem;line-height:1.3;letter-spacing:-.035em}.work-method ul{list-style:none;margin-top:25px}.work-method li{display:flex;align-items:center;gap:16px;padding:18px 0;border-bottom:1px solid var(--line)}.work-method li>svg{color:var(--orange);width:24px;height:24px}.work-method strong{display:block;color:var(--ink);font-size:.9375rem;font-weight:550}.work-method li span{display:block;font-size:.875rem;color:var(--muted);margin-top:4px;line-height:1.65}.method-steps{font-size:.75rem;line-height:1.8;color:var(--muted);margin-top:22px}.method-steps span{color:#b3bdc2;padding-inline:5px}.about-intro{grid-template-columns:1.15fr 1fr;gap:70px}.example-grid{display:grid;grid-template-columns:1fr 1fr;gap:60px}.example-grid>article{padding-top:30px;border-top:1px solid var(--line)}.example-grid h2{font-size:1.8rem;margin-bottom:20px}.example-grid p:not(.eyebrow){font-size:1rem;line-height:1.8;margin-bottom:25px;color:var(--muted)}
/* One compact contact point, usable with pointer, keyboard, and touch. */
.contact-dock{position:fixed;right:24px;bottom:max(24px,env(safe-area-inset-bottom));z-index:40;display:flex;align-items:flex-end;flex-direction:column;gap:12px;max-width:calc(100vw - 32px)}.contact-dock .whatsapp-float{position:relative;right:auto;bottom:auto;width:56px;height:56px;transition:transform .22s,background .22s,box-shadow .22s}.contact-dock .whatsapp-float:hover,.contact-dock .whatsapp-float[aria-expanded=true]{background:#086b36;transform:translateY(-2px);box-shadow:0 7px 20px #137d4326}.contact-preview{width:350px;max-width:calc(100vw - 32px);max-height:calc(100dvh - 116px);overflow-y:auto;padding:24px;background:#fff;border:1px solid var(--line);border-top:3px solid var(--green);border-radius:12px;box-shadow:0 16px 60px #102b3726;transform-origin:bottom right;animation:contact-reveal .23s cubic-bezier(.2,.7,.3,1) both}.contact-preview-top{display:flex;align-items:center;justify-content:space-between;gap:20px;margin-bottom:24px}.contact-preview-top img{width:120px;height:auto}.contact-preview-close{display:grid;place-items:center;min-width:36px;min-height:36px;border:1px solid var(--line);border-radius:50%;background:#fff;color:var(--muted)}.contact-preview-close svg{width:18px;height:18px}.contact-preview-close:hover{color:var(--ink);border-color:var(--ink)}.contact-preview .contact-greeting{font-size:.875rem;color:var(--green);font-weight:550;margin-bottom:10px}.contact-preview h2{font-size:1.55rem;line-height:1.3;letter-spacing:-.03em;margin-bottom:14px}.contact-preview>p:not(.contact-greeting){font-size:.9375rem;line-height:1.8;color:var(--muted)}.contact-whatsapp{display:flex;align-items:center;gap:11px;min-height:50px;padding:13px 14px;background:var(--green);color:#fff;border-radius:5px;margin-top:24px;font-size:.875rem;font-weight:550;transition:background .2s}.contact-whatsapp>svg:first-child{width:21px;height:21px;stroke:none}.contact-whatsapp>.icon{width:17px;height:17px;margin-left:auto}.contact-whatsapp:hover{background:#086b36}.contact-preview-links{display:flex;align-items:center;justify-content:space-between;gap:18px;margin-top:21px}.contact-preview-links>a{display:inline-flex;align-items:center;gap:8px;font-size:.875rem;padding-block:5px}.contact-preview-links svg{width:17px;height:17px}.contact-preview-links>a:hover{color:var(--orange)}@keyframes contact-reveal{from{opacity:0;transform:translateY(10px) scale(.97)}to{opacity:1;transform:translateY(0) scale(1)}}
@media(max-width:1000px){.guide-grid{gap:25px}.guide-card h3{font-size:1.25rem}.guide-meta{font-size:.75rem;gap:5px}.about-intro{gap:35px;grid-template-columns:1fr 1fr}.work-method{padding:24px}.method-top{gap:12px}.method-top img{width:106px}.work-method h2{font-size:1.5rem}.site-header nav{gap:25px}}
@media(max-width:800px){.guide-grid{grid-template-columns:1fr 1fr}.home-page .guide-card:last-child{grid-column:1/-1}.about-intro{grid-template-columns:1fr;gap:35px}.work-method{max-width:620px;width:100%}.site-header nav{gap:20px}.hero-image>img{aspect-ratio:2.1}.site-header nav>.nav-contact{gap:14px}.method-top span{max-width:none}}
@media(max-width:680px){.guide-grid{grid-template-columns:1fr;gap:6px}.home-page .guide-card:last-child{grid-column:auto}.guide-card{padding-block:25px}.guide-card h3{font-size:1.4rem;margin-bottom:14px}.guide-meta{font-size:.8125rem;margin-bottom:17px}.guide-card>p{margin-bottom:19px}.hero-image>img{aspect-ratio:1.6}.work-method h2{font-size:1.7rem}.work-method{padding:25px}.method-top img{width:120px}.example-grid{grid-template-columns:1fr;gap:40px}.contact-dock{right:16px;bottom:max(18px,env(safe-area-inset-bottom))}.contact-dock .whatsapp-float{width:52px;height:52px}.contact-preview{padding:21px}.site-header nav{gap:0}}

/* Corporate density: use the canvas purposefully while retaining generous reading space. */
.home-page,.interior-page{background:radial-gradient(900px 660px at -18% 18%,#f9e8dd 0,transparent 68%),radial-gradient(820px 620px at 118% 42%,#e8f0f0 0,transparent 68%),#f7f9fa}
.home-page main,.interior-page main{position:relative;background:linear-gradient(90deg,#ffffffed 0,#fff 7%,#fff 93%,#ffffffed 100%);box-shadow:0 0 0 1px #edf1f3}
.guide-grid{gap:18px}
.guide-card{min-height:305px;padding:28px;border:1px solid var(--line);border-radius:14px;background:#fff;box-shadow:0 12px 30px #172e3905;transition:transform .25s,box-shadow .25s,border-color .25s}
.guide-card:hover{transform:translateY(-4px);border-color:#efc9b5;box-shadow:0 18px 42px #172e3910}
.site-footer{background:linear-gradient(180deg,#fff 0%,#f7fafb 100%);padding-block:42px 28px}
.footer-top>a:last-child{padding:11px 15px;border:1px solid var(--line);border-radius:999px;background:#fff;font-weight:550}
.footer-bottom{padding-top:24px;border-top:1px solid var(--line)}
.footer-bottom>span{font-weight:550;letter-spacing:.01em;color:var(--ink)}
.footer-bottom>div{flex-wrap:wrap;justify-content:flex-end;gap:9px}
.footer-bottom a,.footer-bottom button{padding:8px 10px;border:1px solid transparent;border-radius:999px;transition:background .2s,color .2s,border-color .2s}
.footer-bottom a:hover,.footer-bottom button:hover{color:var(--orange);background:#fff;border-color:#f1d7c8}
.site-search-toggle{min-width:116px;min-height:48px;padding-inline:17px;border-color:#d9e1e5!important;border-radius:999px!important;background:#fff;box-shadow:0 8px 22px #172e3907;font-weight:550;transition:transform .2s,box-shadow .2s,border-color .2s}
.site-search-toggle:hover{transform:translateY(-2px);border-color:var(--orange)!important;box-shadow:0 12px 26px #172e3910}
@media(max-width:680px){.home-page,.interior-page{background:#fff}.home-page main,.interior-page main{background:#fff}.guide-card{min-height:0;padding:25px}.site-search-toggle{min-width:auto}.footer-bottom>div{justify-content:flex-start}.footer-bottom a,.footer-bottom button{padding:6px 8px}}
/* Reference interaction: the button folds into a plane, then leaves a result. */
.send-button{position:relative;isolation:isolate;display:inline-flex;align-items:center;justify-content:center;width:230px;max-width:100%;height:56px;padding:0;border:0;border-radius:5px;background:transparent;color:#fff;font-size:.875rem;font-weight:550;line-height:1.5;overflow:visible;perspective:700px;vertical-align:middle}.send-button:disabled{opacity:1;cursor:wait}.send-surface{position:absolute;inset:0;background:var(--orange);border-radius:5px;z-index:-1;overflow:hidden;transform-origin:center;clip-path:polygon(0 0,100% 0,100% 100%,65% 100%,35% 100%,0 100%)}.send-fold{position:absolute;inset:0;background:#f0875d;opacity:0;clip-path:polygon(100% 0,35% 100%,34% 51%)}.send-label{transition:opacity .16s,transform .16s}.send-result{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;gap:10px;color:var(--orange);background:#fff1ea;border:1px solid #edcdbf;border-radius:5px;opacity:0;transform:translateY(4px);transition:opacity .2s,transform .2s;pointer-events:none}.send-result svg{width:19px;height:19px;stroke-width:2}.send-button[data-state=idle]:hover .send-surface{background:var(--orange-hover)}.send-button[data-state=sending] .send-label,.send-button[data-state=complete] .send-label{opacity:0;transform:translateY(7px)}.send-button[data-state=sending] .send-surface{animation:fold-and-fly 1.6s cubic-bezier(.4,0,.2,1) forwards}.send-button[data-state=sending] .send-fold{animation:fold-shade 1.6s ease forwards}.send-button[data-state=complete] .send-surface{opacity:0}.send-button[data-state=complete] .send-result{opacity:1;transform:none}
@keyframes fold-and-fly{0%,8%{left:0;top:0;width:100%;height:56px;border-radius:5px;clip-path:polygon(0 0,100% 0,100% 100%,65% 100%,35% 100%,0 100%);transform:translate(0,0) rotate(0);opacity:1}24%{left:calc(50% - 53px);top:-2px;width:106px;height:66px;border-radius:0;clip-path:polygon(50% 0,50% 0,100% 100%,65% 100%,35% 100%,0 100%);transform:translate(0,0) rotate(0);opacity:1}42%,50%{left:calc(50% - 47px);top:-7px;width:94px;height:76px;border-radius:0;clip-path:polygon(0 28%,100% 0,65% 100%,46% 65%,30% 78%,34% 51%);transform:translate(0,0) rotate(-7deg);opacity:1}65%{left:calc(50% - 47px);top:-7px;width:94px;height:76px;border-radius:0;clip-path:polygon(0 28%,100% 0,65% 100%,46% 65%,30% 78%,34% 51%);transform:translate(-8px,7px) rotate(-3deg);opacity:1}100%{left:calc(50% - 47px);top:-7px;width:94px;height:76px;border-radius:0;clip-path:polygon(0 28%,100% 0,65% 100%,46% 65%,30% 78%,34% 51%);transform:translate(95px,-140px) rotate(-13deg) scale(.5);opacity:0}}
@keyframes fold-shade{0%,20%{opacity:0}42%,100%{opacity:1}}
@media(prefers-reduced-motion:reduce){.contact-preview,.send-button[data-state=sending] .send-surface,.send-button[data-state=sending] .send-fold{animation:none!important}.send-button[data-state=sending] .send-label{opacity:1;transform:none}.send-button[data-state=sending] .send-surface{opacity:.65}}
.site-header nav{position:relative;isolation:isolate}.nav-indicator{position:absolute;left:0;top:0;z-index:-1;background:#fff2ea;border:1px solid #f2d5c6;border-radius:22px;opacity:0;pointer-events:none;transition:transform .35s cubic-bezier(.22,.8,.25,1),width .35s cubic-bezier(.22,.8,.25,1),opacity .18s}.site-header nav>a:not(.nav-contact):after{display:none}.site-header nav>.nav-contact[aria-current]{border-color:transparent}.home-page .hero-copy,.home-page .hero-intro{animation:intro-arrive .5s ease both}.home-page .hero-intro{animation-delay:.08s}.home-page .hero-image{animation:intro-arrive .6s .12s ease both}@keyframes intro-arrive{from{opacity:0;transform:translateY(12px)}to{opacity:1;transform:none}}
@view-transition{navigation:auto}::view-transition-old(root){animation:page-out .1s ease both}::view-transition-new(root){animation:page-in .18s ease both}@keyframes page-out{to{opacity:0}}@keyframes page-in{from{opacity:0}to{opacity:1}}
@media(max-width:800px) and (min-width:681px){.site-header nav{gap:16px;font-size:.8125rem}.site-header .brand img{width:139px}.nav-wrap{gap:18px}}
@media(max-width:680px){.site-header nav{position:absolute}.nav-indicator{display:none}}
@media(prefers-reduced-motion:reduce){.home-page .hero-copy,.home-page .hero-intro,.home-page .hero-image{animation:none!important}::view-transition-old(root),::view-transition-new(root){animation:none!important}}

/* Blog and online education are editorial parts of the same SalesUp system. */
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@media(max-width:1000px){.blog-hero-grid,.learning-intro-grid{grid-template-columns:1fr}.blog-series-grid,.learning-roadmap-grid{gap:46px}.learning-grid{grid-template-columns:1fr 1fr}.premium-header .nav-wrap{gap:14px}.premium-header .brand img{width:154px}#main-nav .nav-link{padding-inline:9px;gap:5px}.premium-header .nav-link>.icon{display:none}}
@media(max-width:680px){.blog-hero-grid,.learning-intro-grid{gap:14px}.blog-manifesto,.learning-intro-card{padding:27px 23px}.blog-editorial-note,.learning-ai-card{padding:27px 23px}.blog-feature-grid,.learning-grid{grid-template-columns:1fr}.blog-feature-card{min-height:0;padding:27px 23px}.blog-feature-card+.blog-feature-card{border-left:0;border-top:1px solid #dfe5e7}.blog-series,.learning-roadmap{padding-block:52px}.blog-series-grid,.learning-roadmap-grid{grid-template-columns:1fr;gap:33px}.blog-series-links>a{grid-template-columns:34px 1fr 18px;padding-block:17px}.learning-card{min-height:245px;padding:24px 21px}.learning-roadmap-grid li{grid-template-columns:1fr;gap:6px}.search-shortcut{display:none}}